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Bloody hell! UK censors risque Aussie ads

March 9, 2006

Perhaps the UK government is scared of loosing to many of its citizens to the Aussie lifestyle ;)

I remember seeing these ads on the news when we went on our Rekkie to Perth (what seems all of a lifetime ago now).

But alas, the country that gave the world such risque comic acts as Benny Hill, the Two Ronnies and Little Britain has banned Australia’s new “bloody hell” tourism ads from television because they are just a little too rude.

Australian Tourism Minister Fran Bailey said Britain had banned the television ads, which end with a bikini-clad woman on a beach asking “so where the bloody hell are you?”, although the ads would still screen in cinemas and appear in print.

“The regulators have clearly misplaced their sense of humour — and this from a country that brought us Benny Hill, (the) Two Ronnies and Little Britain,” Bailey said in a statement on Thursday.

Personally, I think the ads are pretty cool. You can view the ads by Clicking Here. Let us know what you think by posting a comment below.

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Comments

5 Responses to “Bloody hell! UK censors risque Aussie ads”

  1. Where the bloody hell are you gets a reprieve : Getting Down Under on April 27th, 2006 11:54 am

    [...] A while back I made a post about uk censorship gone bad. Its all to do with the scantily clad female pictured to the left (Laura Bingle). Nothing to do with how she looks (which kinda goes without saying ) but how the ad ends. “We’ve saved you a spot on the beach - so where the bloody hell are you?” [...]

  2. mel on June 13th, 2006 10:24 pm

    since wen have aussies said ‘where the bloody hell are you?’

  3. Administrator on June 15th, 2006 10:08 am

    Not sure but the company who the Aussie Tourist body choose to to produce this campaign appear to have used the right catchline to get the interest they were looking for.

    The additional interest caused by the use of the word ‘bloody’ must be worth Millions in free advertising to the Australian tourist board. :)

  4. Ali on September 7th, 2006 1:03 pm

    Bloody brilliant!

    I’ve set them as my desktop…. if every I needed a boost to get those forms filled and be on why way….

    Ali

  5. ingemar on March 22nd, 2008 6:02 pm

    so what the bloody hell is the fuss all about?

    that bloody harry potter and his bloody nerd friend weasly uses it in their bloody movie.

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